1. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or phone) when you visit a website. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to website owners about how their site is used.
Cookies do not contain information that personally identifies you on its own, but they may be linked to personal information we hold about you.
2. How We Use Cookies
We use cookies on this website for two purposes: to make the website function properly, and to understand how visitors use it so we can improve your experience.
We do not use cookies for advertising or to track you across other websites.
3. The Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the website to work. They cannot be switched off. They are typically set in response to actions you take, such as submitting a form or setting your cookie preferences.
| Cookie | Purpose | Duration |
|---|---|---|
| Cookie consent preference | Remembers whether you have accepted or declined non-essential cookies | 12 months |
Analytics Cookies (Google Analytics)
We use Google Analytics (provided by Google LLC) to collect anonymised information about how visitors use our website — for example, which pages are most visited, how long people stay, and where visitors come from. This helps us improve the website over time.
Google Analytics uses cookies to collect this data. We have enabled IP anonymisation, which means your IP address is shortened before it is stored — Google does not receive your full IP address.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_ga | Google Analytics | Distinguishes unique users | 2 years |
_ga_* | Google Analytics | Stores session state | 2 years |
_gid | Google Analytics | Distinguishes unique users | 24 hours |
_gat | Google Analytics | Throttles request rate | 1 minute |
These analytics cookies are only placed on your device if you consent to them via our cookie banner.
For more information on how Google uses data collected through Analytics, visit: google.com/policies/privacy/partners
4. Your Cookie Choices
When you first visit our website, you will be shown a cookie banner asking for your consent to use analytics cookies. You can:
- Accept all cookies — this enables both essential and analytics cookies
- Reject non-essential cookies — only strictly necessary cookies will be set
You can change your preferences at any time by clicking the “Cookie Settings” link in the footer of our website.
Managing Cookies in Your Browser
You can also control cookies through your browser settings. Most browsers allow you to:
- View the cookies stored on your device
- Delete some or all cookies
- Block cookies from specific websites or all websites
Please note that blocking all cookies may affect the functionality of this and other websites you visit. The links below explain how to manage cookies in the most common browsers:
Opting Out of Google Analytics
You can opt out of Google Analytics tracking across all websites by installing the official browser add-on:
tools.google.com/dlpage/gaoptout
5. Third-Party Cookies
Our website may include links to or content from third-party services (for example, embedded maps or social media links). These third parties may set their own cookies on your device when you interact with that content. We do not control these cookies and are not responsible for them. Please refer to the relevant third party’s privacy and cookie policy for more information.
6. Changes to This Policy
We may update this Cookie Policy from time to time. Any changes will be posted on this page with a revised “last updated” date. We recommend checking this page periodically.
7. Contact Us
If you have any questions about our use of cookies, please get in touch:
Ivor Thomas Funerals Ltd
81 Rhydhelig Avenue, Cardiff CF14 4DB
Tel: 029 2169 0022
Email: info@ivorthomasfunerals.co.uk